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Market research survey template

Validate a product idea or understand a target audience: demographics, habits, needs and willingness to pay.

Best for: Product discovery and audience research · 5 questions · ~4 min to complete

Questions in this template

Preview only. Fields are not interactive.

  1. Dropdown

    1. What is your age range?

    Select an option

    Options: 18–24, 25–34, 35–44, 45–54, 55+

  2. Single choice

    2. How often do you buy products like this?

    WeeklyMonthlyA few times a yearRarely

  3. Multiple choice

    3. Which features matter most to you?

    PriceQualitySpeedSupportDesign

  4. Rating scale

    4. How likely would you be to try a new solution?

    1–5

    12345

  5. Long text

    5. What frustrates you about current options?

    Type your answer…

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